Apple has recently lost a court case in Mexico against a Mexican telecommunications dealer called iFone. Apple trying to sue on the grounds that iFone was phonetically too similar to iPhone actually got them in more trouble than it may be worth.
According to Electronista, Apple bit the bullet this time around losing the court case mainly because iFone was already well established before Apple even released the very first iPhone handset.
The Mexican telecommunications service launched a counter-suit claiming that since they’ve been in operation since 2003, Apple shouldn’t be allowed to use the iPhone moniker in the region and that they are owed 40% of all of Apple’s profits from selling the iPhone in Mexico. Tough times ahead for the once-bitten Apple.