Recent reports show Apple shares have dropped closed to 3 percent, analysis and investors believe the cause could be because of weak sales with the iPhone 8 and iPhone 8 Plus.
It seems the iPhone 8 and 8 Plus, is getting a bad wrap these days, sandwiched between two popular Apple devices has made this iPhone more of a dark shadow, in more ways than one. Reports state that the iPhone 7 series actually started off better in sales than the iPhone 8, and that customers still prefer the iPhone 7 over the most current iPhone 8 and iPhone 8 Plus. One reason may have to do with a recent isolated incident involving the iPhone 8 Plus battery issues, another reason for poor sales points to the fact that many customers are holding out for the up-coming iPhone X which is due out in November of this year.
A survey was taken which indicated that customers chose the more popular iPhone 7 over the iPhone 8 because of lack of enhancements in the iPhone 8. The iPhone 7 is currently selling for $549 for 32 GB, and $649 for 128 GB, whereas the iPhone 8 is currently selling for $699 for 64 GB, and $849 for 256 GB. Many store managers report customers are requesting for the iPhone 7.
Some analysis expect to see a surge in sales once the iPhone X launches in November, which of course will affect Apple shares to increase in the later quarter of the year. Experts also expect the iPhone X to continue to surge in the beginning quarter of 2018. Reports also state that the iPhone 8 could face a 50% cut in orders for the rest of 2017.